To provide public transport services which meet the needs of people living in the Ebbw Valley.

To provide access to work, education, training, health and leisure activities both within the Valley and in the coastal plain of Newport and Cardiff.

To provide a catalyst to stimulate economic regeneration within Blaenau Gwent and Caerphilly County Boroughs.

To provide environmentally sustainable alternatives to the car, particularly for travel to the M4 corridor and the coastal plain.